Example : 2009 Dover
First, the numbers. Dover has to pay NASCAR a $6.055 million fee for its May race and $5.429 million for the September one. However, the track also gets $12.645 million in broadcast coin for its spring race and $10.473 for the fall one. The track has to contribute about 28 percent of that total to race purses. Dover has previously reported that about 70 percent of its revenues derive from its two Sprint Cup races.
As part of the filing, Dover disclosed the 2010 NASCAR Sprint Cup sanctioning agreements. Here are a few of the choice items, according to Scene:
• The track must carry $50 million in liability insurance and $1 million in medical malpractice liability insurance. NASCAR must be listed among the insured. NASCAR must require the TV partner to carry $2 million in general liability insurance ($1 million limit per occurrence) that includes the promoter in that policy.
• A track cannot alter the racing surface by painting, sealing or resurfacing without prior written consent of NASCAR.
• NASCAR can postpone or cancel an event if the promoter does not fix any unsatisfactory racing surface, barriers, fencing, retaining systems, SAFER barrier systems, garage area, pit area, race control area, timing and scoring areas or structures used for broadcast of the event.
• NASCAR gets 225 reserved choice grandstand tickets for the race and 200 for qualifying.
• The track must provide 325 parking passes/permits adjacent to or near the garage area for NASCAR and 50 in close proximity to the NASCAR track suite.
• The track must provide two pace vehicles. It also must provide 150 chairs in an enclosed, climate-controlled area for the drivers meeting. It must provide a control tower with air conditioning, heat, 14 chairs (with cushions), phone line and television monitors.
• The track must provide a television booth for at least five people, air-conditioned to 68 degrees. The TV partner also gets 300 tickets plus one luxury track suite. The track also must use "reasonable efforts to cause the title sponsor of the event to buy advertising in the telecasts." NASCAR requires its broadcast partner to say the name of the race at least once during the opening segment of the telecast and thereafter at least once during each hour of the telecast.
